Forever Bought Me Back To Life

Manager // Esther Howe

Sponsor // Louise Hancocks

Esther (38) lives in the Cotswolds and found Forever when she was preparing for her marriage in 2016

How did you discover Forever?

“I have early memories of my dad drinking Forever Aloe Vera Gel. As a child, it did not appeal; however, years later as I started to plan my wedding, I wanted to take better care of myself and decided to start drinking it too.

“I felt and looked so much better, so found it easy to start recommending the products and it was after having attended my first Success Day that I grasped the bigger picture of the potential of a Forever business. 

How has your journey with Forever been so far?

“I went all-in and reached the level of Manager on the Marketing Plan. I’ve always been quite competitive, so I went for all the recognitions and incentives. Forever really provided an exciting alternative to my corporate insurance work, where there was little recognition and even less excitement. 

"I invested a lot of time in my self-development, developing the skills to connect and help others as I built a team. I then started IVF treatment in 2019 and went on an emotional rollercoaster of hope and then disappointment as two rounds failed. We persisted and, in 2020, I gave birth to our son, Wilfred. 

“As delighted as we were to have a baby, I struggled with being a new mum. I had an idea about how my Forever business would grow, but with the unforeseen circumstances of the Covid pandemic I found that my anxiety was overwhelming and getting to grips with motherhood was about all I could cope with. As time went by, I gradually found things got easier and once again turned my attention to Forever. 

“Forever is always waiting there for you. No matter what is going on in your life. I feel like a completely different person as I pick up the reins of my business again – building differently, I am calmer and confident, and applying my skills in a more measured, mature way. Having the business has brought me back to life. I have set Eagle on the Marketing Plan as my goal to achieve next year and I feel that conversations around the business opportunity are different post-pandemic.  

“I connect and have a lot of conversations over social media – so many people are concerned about the cost of living and many are disenchanted with corporate life, feeling even less looked after than before. 

“My son is now in nursery two-and-a-half-days a week, so I can devote more time to my business, connecting with people about the business opportunity and checking in with my customers, many of whom are long-standing."

What is your favourite Forever Product?

"C9 is one of my favourite Forever products and I do one every quarter to re-align with healthier habits and get myself back on my path. I love eating out and enjoying a cocktail or two, so doing C9 is such a good way of not allowing my habits to spiral out of control. I run a C9 group and keeping a food diary is powerful, too. I also love the C9 because people can integrate it into their daily lives and many of my customers continue with the drinking gels and shakes afterwards."

What do you love most about the Forever opportunity?

“You really can’t take for granted the connections that this business gives people. How much you feel seen and appreciated and how quickly the income can grow working with a few people and building momentum. What a wonderful way of being able to earn an honest income by helping others!  

“I feel as though I have had two journeys with Forever and that I am here for the long haul.”

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